Destination Manager
Key Responsibilities
- Develop and implement tourism management plans
- Plan new research-based marketing strategies with the aim of increasing visitation
- Undertake market research, gather data and prepare annual tourism situational analysis
- Produce tourist information, including artwork, media releases and newsletters
- Lobby and advocate for the industry
- Establish and develop relationships with local, state, national and international tour operators, tour agencies, media, industry bodies and government authorities
- Design, develop and conduct familiarisation tours for media, event planning, tour operators and travel agents
- Devise and coordinate marketing campaigns
- Develop e-tourism platform